Legacy VoC is Broken. We fixed it.

SentiSum is the AI-native Voice of the Customer platform. It acts as your ‘Customer Second Brain’ — unifying every feedback signal and powering action where customer retention is won or lost.
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Introducing SentiSum, the AI-native VoC Platform

One AI brain. Every feedback signal. Action where it matters.

SentiSum unifies every customer interaction -  support tickets, chats, surveys, reviews - and tells your teams what’s breaking, why it’s happening, and how to fix it. All before it becomes a bigger problem.

Quality of Insight

We go beyond tagging or summarising.
SentiSum uses real-time AI to identify root causes, not just topics — revealing patterns and anomalies  others may miss. One product error cost a brand £250K. We found it in hours. Dashboards wouldnʼt have.

Simplicity of Solution

Thereʼs no setup complexity, no analyst dependency.
Insights flow into the tools your teams already use - like Zendesk, Jira, Slack, and QA platforms.
No dashboards to build. No guesswork.

Speed to Value

You get answers within minutes - not days, weeks or quarters.
Customers see improvements immediately.
Teams act faster. Leadership gains trust.
Itʼs not another dashboard. Itʼs a layer of intelligence that acts as your customer second brain suggesting action before you ask
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Why this matters more than ever

Customer experience is reactive
Teams detect problems only after KPIs drop or churn spikes.
Feedback is fragmented
Insights are buried across tools, channels, and teams.
Dashboards overwhelm, analysts..
Leaders struggle to make timely, confident decisions.
Action comes too late
What teams need is early clarity, not just more data.
We believe every team should know whatʼs breaking, why itʼs happening, and  what to do - before it impacts the customer.

Who this matters to, and why

CX & Support
Spot rising friction points early. Prevent churn before it surfaces in your metrics.
Product
See whatʼs breaking in the experience. Prioritise what matters most based on real  customer language
Marketing & Brand
Track sentiment shifts. Understand how campaigns, pricing, and messaging  land — live.
Ops & QA
Detect issues across channels. Monitor service quality and route insights straight to action owners.
Second Brain breaks silos - itʼs for every team that touches the customer, not  just the one that measures them.

We think you'll love SentiSum, but don't just take our word for it

"SentiSum gives open access to our voice of the customer data across the business for teams to self serve"

Customer story

Joe Quinlivan

Head of Customer Care

“I have been using SentiSum for the past 3 years as a CX manager. We’ve seen continuous growth and improvement from the SentiSum team in feature development and the ability to implement our feedback and suggestions.”

Customer story

Gabe Galasso

Player Support Supervisor

“We've been incredibly impressed with the ease of integration and the deep insights that we're gaining, especially around customer pain points and opportunities for growth.”

Customer story

Peter Freeman

Head of Customer & Brand

Fix today’s experience. Build tomorrow’s brand.

Weʼre not chasing where VoC has been — weʼre building where it needs to go.
Sharad Khandelwal
Founder, SentiSum

Try SentiSum today

Democratise voice of the customer insights across your company

Free 2-week trial
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